shortshort
FOR B2B MARKETING TEAMS

Turn customer testimonials into shorts.

A reference customer gives you thirty minutes on camera once, and three of those minutes are the proof your whole funnel is short of. shortshort reads the transcript of that interview, keeps the passages where the customer names a result, holds the vertical frame on the face on screen and prints every word on screen, so one shoot feeds the case study page, the ad account and the sales team at the same time.

30 free credits, no cardUp to 2 GB per videoMP4 · 9:16 or 4:5

shortshort for customer testimonials: the short answer

Cut a customer testimonial interview into vertical clips, each carrying one result the customer names, framed on the face on screen and captioned word by word.

Example with shortshort: a 31-minute testimonial interview becomes 6 shorts of about 35 seconds, for 31 credits, from the Creator plan.

Shorts per video: Free · Starter · Creator · Studio
3 · 5 · 10 · 20
Cost
1 credit per minute of source
Source video
Up to 2 GB
Plans
Free, then €12, €29 or €79 a month, before VAT

Facts checked against the product on . Prices before VAT.

Why it fits customer testimonials

A claim and its number, kept together

Proof lives in the second half of the sentence: from six weeks to nine days, from four tools to one. The transcript is read for passages that run all the way to that second half, and the cut is allowed to sit 25% either side of the length you asked for rather than land before the number is out.

The customer holds the frame

Testimonial shoots are wide: two cameras, an interviewer in the room, b-roll of the office between answers. The 9:16 crop sits on the face the camera holds and cuts cleanly when the shot goes to the other person, and a shot that holds both of them, or a screen on set, is kept entire instead of being cropped down to one side of the room.

The number gets the highlight

Every word is timed against the audio, and Impact prints the line in bold uppercase with your highlight colour behind the word the AI marks. Set that colour to your brand before you export and the figure reads first, for the viewer who never turns the sound on.

Out of the public gallery, before the first export

Shorts you export are published to the shortshort community gallery unless you turn that off. Any paid plan, from €12 a month for 480 credits, adds the switch to your account and applies it to everything you have already exported, which is usually what a signed release demands: the footage runs where you told the customer it would run.

How it works for customer testimonials

Five steps. About two minutes of your time; the processing itself runs on our servers and depends on the length of the video.

  1. 01Drop the interview as it came off the card, MP4, MOV or WebM, up to 2 GB
  2. 02Ask for 6 clips of about 35 seconds, one per claim you want on record
  3. 03The transcript is read for passages where the customer names a result and finishes the thought
  4. 04The vertical crop stays on the customer, wide shots and product b-roll are kept whole
  5. 05Download the 1080 x 1920 MP4s for the case study page, the ad account and the reps

Suggested captions: Impact. A reference clip is judged on one number. Impact runs the whole sentence in bold uppercase and puts the highlight behind that number, so it is read before it is heard.

Questions people ask

How do I turn a customer testimonial video into short clips?

Upload the interview file, MP4, MOV or WebM, up to 2 GB. Pick how many clips you want, from 1 to 20 depending on your plan, and a target length between 15 and 90 seconds. shortshort transcribes the recording, selects the passages where the customer is specific about a result, crops each one to 9:16 on the face on screen and captions it word by word. Each short is an MP4 you can upload to LinkedIn as a native video, in 9:16 at 1080 x 1920 or 4:5 at 1080 x 1350, and the 9:16 file also goes to YouTube Shorts, TikTok and Reels.

How many clips can we get out of a 30-minute testimonial interview?

You decide the number, and five or six of about 35 seconds is a comfortable ask on a 30-minute interview, since only the passages where the customer says something concrete are worth keeping. The ceiling is set by the plan: 3 clips per video on the free tier, 5 on Starter, 10 on Creator, 20 on the Studio plan. Asking for more does not cost more, because the bill counts minutes of source and not clips.

Our interviewer asks the questions off camera. Do they end up in the clips?

Sometimes: the AI picks passages that open and close on a sentence, and a short question can fall inside one, but it does not pair a question with its answer on purpose. If a clip misses the question, move its start back in the studio; if you want it to open on the customer's first word, move the in point forward and render it again.

Can we keep a customer's testimonial out of a public gallery?

Yes, on any paid plan. A short joins the shortshort community as soon as it renders, unless the setting in your account says otherwise, and that setting covers the shorts you exported last month as well as the next one. Until you export, the recording you uploaded and your drafts stay out of the gallery; an exported short takes that recording along. Turn it on before the first export if the release form limits where the footage may appear.

We have 20 recorded testimonials sitting on a drive. What would it cost to clip them all?

One credit per minute of source, so twenty interviews of 30 minutes come to 600 credits, however many clips you ask for. That fits inside one month of Creator at €29, which carries 1,600 credits and allows up to 10 clips per video. The 30 credits given at sign-up cover a first interview of up to 30 minutes, at 3 clips and with a watermark on the export, before you pay anything.

Can I post these clips on LinkedIn?

Yes. Download the MP4 and upload it from your LinkedIn profile or company page; shortshort does not post to LinkedIn for you.

A 31-minute testimonial interview, 6 shorts, one upload, from the Creator plan.

Free to try with 30 credits and up to 3 shorts per video. Your upload stays private until you export; exported shorts join the community with their source video by default, and any paid plan can keep them out.